Wednesday, 23 May 2012

Coke Is It, Dive Into the Nestle Plunge & Elvis May be Dead, Or Is He? Who Controls What You Think?

We wordsmiths are in your head.
 
Your thoughts came from my brain.

Us writer-types working for big-name advertising agencies, newspapers, television stations and other media control your thoughts. We invent your way of interpreting the way you think the world really is.

Coke is it, dive into the Nestle plunge, Elvis is dead.

Elvis isn’t dead, he’s hammering out a new ad campaign for Burger King on the second floor. You just think Elvis is dead because we told you he was.

You can control your thoughts. However, we’ve made it too easy for you to just flip into “autopilot” and let us and our cookie-cutter creative copy invade your mind, and tell you how the world is.

In our invented world, weekends are like beer commercials – complete with bodacious babes in skimpy outfits, and buff boys in boxers partying like there is no tomorrow. Mornings are always easy, thanks to breakfast in a can, Pop-Tarts, or can’t get enough of my Sugar Crisps. Work is always fun, thanks to the funky delivery guy from Brown’s because when it absolutely positively has to get there on time, we deliver the world on time.
 
Yep, our invented world is what you want. Because we tell you what you want. Do you really need a Schticky? When you open your Molson Canadian, do the babes just start breaking down your door as the party begins?

Do you really need a mountainous burger of beef patties in your Whopper?!?!

Here’s the rub – you don’t need any of that crap.

The world we invent for you is crap, served with a smile. But you let us feed you this diet of crappy ideas, because you think things like Built Ford Tough actually means something. There’s something special in the air, and it isn’t American Airlines . . .
 
It is the stink of complacency. The putrid smell of conformity.

In order to fit into the world of ideas, you never think.

That’s my job.

Maybe you should start thinking. Wake up and smell the fucking Folgers Crystals for yourself. Create your own world, one where you belong. A world based on your ideas, your beliefs, your values.

Buy into the commercial corporate ideas of YOU.

That’s how you start to really live.


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