Wednesday, 6 November 2013

So You Want to Start Your Own Business? What's Stopping You? Maybe This...

What's holding you back from becoming an entrepreneur?

So many people tell me: "one day, one day, Jordan, I'm going to start my own business."

Why not today? Because "one day" never seems to come.

We are indoctrinated into society, thinking the normal way of life is to go to school, get an education, and then get a job.

And that was a decent way of life for most, up until the past decade or so, when jobs -- good jobs with real benefits, job security and a decent wage -- disappeared.

Yet for most of us, we still hold on to outdated beliefs, thinking we got our education, so finding that good job won't be hard. Everyone can find work.

Looking for work these days is like picking through stale leftovers. Big businesses continually cut costs by axing good jobs, and replacing them with project-based hourly temporary contracted gigs.

The biggest thing holding people back from being their own boss is this misconception from days long since gone. 

For those that were lucky enough to get -- and still have -- a decent good job -- fear is the next big stumbling block to entrepreneurship. 

Everyone knows someone looking for work.

Years ago, I started going to meetups to grow my social network. When you first meet someone new, one of the most common questions you ask, or are asked, is: "what do you do?"

We tie so much of our identities to what we do for a living, it has become another stigma in society -- because if you don't work, you don't exist.

When I first started going to these meetup events, everyone had a job. Now, more than half -- I'd even guess over 70 percent -- are unemployed or underemployed.

Big business has cleaned house to the point where: "I'm in between jobs," has been replaced with the more direct: "I'm looking for work," as a standard response to: "what do you do?"

So those who have a decent job, and see their colleagues, friends, even family members, be let go, and replaced with temporary contractors, they fear leaving their decent job to make their own way in the world.

But that fear works two-fold, not only do they fear leaving, they are in constant flux, fearing that they will be next -- that one day they will be replaced by a temporary contractor.

Fear is a funny thing, in a so unfunny way.

Science tells us fear is a natural instinctive response we all have as human beings, to preserve and safeguard our lives. The fight or flight instinct -- our fear response -- kept our ancestors from being eaten by a bear, keeps our kids from sticking their tongues to frozen street poles (or not!), and keeps us from quitting our secure day jobs.

However, the later isn't so much a fight or flight response, as it is in our heads.

And this brings us to the biggest roadblock to entrepreneurship -- our own attitudes, mindsets, and ways of thinking.

Anyone can be an entrepreneur.

Anyone.

Your boss, your best friend, your ex, even you.

However, the first step in any journey requires you to open up your mind, and make that first step.

If you tell yourself: "I can't do this, this is crazy!" Then you never will be an entrepreneur, or do anything else that you think is crazy.

However, if you put all doubts on hold, take a deep breath, and take that one giant leap, you'll be on your way to conquering crazy, overcoming fear, and learning that our society's misconceptions of going to school to land a decent job are false.

Congratulations! You are ever closer to making your own way in the world, rather than depending on others to constantly employ you.

Because there is no greater dependency in life, than having to depend on someone else to write your paycheque.

No comments:

Post a Comment

Thank you kindly for your feedback! All comments are reviewed prior to posting.