Wednesday, 27 March 2013

Hey You Millennials – Want to Be Taken Seriously? Wear a Tie


Last week, I attended a business workshop on revving up your business, and this week I’ve met with a handful of young adults interested in sharing their ideas, and growing their businesses.

Instantly upon meeting them I knew I’d be going away empty handed. Within seconds of meeting these individuals on separate occasions, I already felt that they just weren’t serious about their own success – so why entrust them with my success?

How’d I know this so fast?

None were dressed for success.

Hey, don’t get me wrong – I have my favourite pair of torn and worn blue jeans, soft and cuddly warm fleece hoodies, and occasionally on weekends I’ve been known to skip shaving, and maybe not even comb my hair.

But when meeting someone for business or professional purposes, unless you’re a well known rock star and already have a bank account bigger than mine, you’d better be wearing a tie.
Okay, a tie is a bit over the top in this modern era of corporate casual dress.

But ripped blue jeans, tattered T-shirts, and uncontrolled body hair are just too relaxed for making that all important first impression.

Even when I do conference calls from the comfort of my home, I dress professionally – and I don’t have a video phone.
I find I’m in more of a professional mindset when I dress like a professional, so I can ask the tough questions and figure out pretty quickly if you’re worth my time – or not.

Maybe that’s my secret advantage – just dressing for success. Perhaps those still in their pyjamas are more ready for bed, than talking business, so when the tough questions need to be answered, they yawn away any attempts of winning me over?

That’s great if I’m negotiating a better price – but really sucks for them because they just got taken to the cleaners.

What’s worse – for us both – is we feel our time was wasted, because my bias is to not take anyone seriously if they themselves don’t take themselves seriously.

And the easiest way to show me how seriously you need and want my business, is really very simple – dress professionally.

So listen up you millennials – I know who you are – sitting there in your parent’s basement, sipping on your diet caffeine free flavourless colas, wearing torn jeans that are three-sizes too large and your favourite Justin Bieber or Katy Perry T-shirt – drop the useless cola, put on some decent clothes, and dress like you know a thing or two about being a professional.

And then, I’ll treat you like one.

End of story.

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